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The #1 cosmetic teeth whitening franchise.

naturally white franchise

Brighten the World, One Franchise at a Time.

naturally white franchise

Rated five stars with thousands of reviews.

naturally white franchise

As seen in

Why Join naturally white

Franchising gives entrepreneurs and small business owners a chance to run their own operations with the help and support of a larger organization with a proven formula for success.

  • Receive training and gain access to know all aspects of the business.
  • Built-in support for ongoing operations.
  • Strong community of existing franchisees.
  • Marketing support that will have your location shining.
Interested in Franchising?

let's shine together

Available Markets


Existing markets

  • Houston
  • Fort Worth
  • Dallas
  • Woodlands
  • Orange County
  • Beverly Hills

More locations coming soon.

Available Markets

  • Scottsdale
  • Charlotte
  • Kansas City
  • Nashville
  • Columbus
  • Inquire for more territories

our process

Opening a franchise offers a proven path to business ownership and success.


Formulas designed to give your business something to stand behind. Naturally White products give clients instant results without sensitivity.


Our elite Franchise training program will have you and your team ready to accomplish goals and help make the world bright.


With over thousands of five-star reviews, we can proudly say we are top-rated in the nation and now striving to be the best franchise in the nation.


Learn how to get booked! You will have access to marketing knowledge and marketing designs. Our marketing team of experts will help guide you every step of the way.

Putting Your Money Where Your Mouth Is

Start up Costs

Initial Franchise Fee


Training Fee


Initial Training Expenses

$5,000 - $7,000

Lease Deposit + 3 months rent

$16,000 - $28,000

Architect Fees

$3,500 - $10,000


$40,000 - $90,000


$3,000 - $18,000

Furniture, Fixtures and Equipment

$19,000 - $25,000

Technology Systems

$3,675 - $5,625

Whitening Equipment

$5,000 - $7,500


$6,180 - $8,270

Advertising & Marketing

$10,000 - $15,000

Business License Permits

$500 - $1,500

Professional Fees

$2,500 - $5,000

Insurance (12 months)

$1,000 - $1,400

Additional Funds (3 months)

$10,000 - $45,000


$175,455 - $317,645


do i need to be licensed to be a franchise owner?

No. Teeth Whitening is non invasive. You do not need to have a license to own a teeth whitening business. Although if you’re in the cosmetic or dental world this opportunity might be a good fit you.

how much training and support will i receive?

Franchise support will include training, marketing assistance, operational guidance, and ongoing support. We will support you as much or little as you may need.

will support continue after i open?

Absolutely. We are here every step of the way.

apply now

To apply, follow the prompts in the link below...

Apply Now